The Cleanest Line

Weblog for the employees, friends and customers of the outdoor clothing company Patagonia. Visit to see what we do.

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    One California Day

    There's a new surf movie on tour to help us get through the flat days (so far) of summer. One California Day features many of the left-coast's finest surfers including Chris, Keith and Dan Malloy, and Patagonia Cardiff store manager Devon Howard. The Surfer's Journal subscribers can get a taste of the Malloys' section in the movie by reading Jeff Johnson's article "Mar y Tierra" (Volume 16, No. 4). Co-directed by Jason Baffa (Single Fin Yellow) and Mark Jeremias (DRIVE), One California Day will be showing this Friday, August 10th at the La Paloma Theatre in Encinitas (get tickets early) and is due to be released on DVD sometime this fall. 

    Jason Baffa was kind enough to visit Ventura a few months ago and screen Single Fin Yellow under the stars for Patagonia employees and our friends and family. I'm really looking forward to watching One California Day, one day soon.

    [With thanks to and Transworld Business. Video courtesy of Mark Jeremias, Jason Baffa and BUILD WORLDWIDE productions.]

    Questioning the Environmental Impact of World-Class Competition

    Img_4418 As an expert navigator of a craft that's designed to run strictly on wind power, Patagoniac and US Sailing Team member Andrew Campbell brings us an interesting perspective on the environmental impact of organized competition. Andrew has been a member of the US Sailing Team since 2001 and is currently training and racing his Olympic-class Laser around the globe in pursuit of a spot on the 2008 Olympic team. He just returned home from the World Championships in Portugal and the PanAm Games in Rio de Janeiro where he won a gold medal. He also maintains his own blog:

    I was recently in Mallorca, Spain training for my Olympic sailing bid in the single-handed men's division when I saw an interesting article in Outside magazine. It featured the Kodak Gallery Pro Cycling Team and its effort to throw off the shackles of emissions from the purported 1,500 support and transport vehicles that drive approximately 2,000 miles during races like the Tour de France. Their venture, in which they are apparently succeeding, is to "become the first carbon-neutral pro bike squad, purchasing enough wind-energy credits to offset all the emissions the team and staff will generate." Is it ironic that a team of cyclists, a bunch of guys on bicycles pedaling away and emitting little more than the CO2 out of their exhausted bodies, could make such a significant impact on the environment?

    [Andrew Campbell racing his Olympic-class Laser. Photo: Luther Carpenter]

    Continue reading "Questioning the Environmental Impact of World-Class Competition" »

    Enviro Internship: Lending a Hand to Sea Turtles

    Adrienne, one of my co-workers on the Web team, just sent this wonderful report from Japan where she's halfway through a two-month long environmental internship with Umigame-kan Organization (translated) on Yakushima Island.

    Seaturtle1 On July 26, 2007 I saw my first baby sea turtle emerge from its nest. One minute there was nothing and in the next second there were two nostrils poking up through the sand. I knelt in the sand to take a closer look. As I got closer, I saw a full baby's face looking back at me. I smiled with glee. Next, its two front arms appeared. It used its arms to pull its body up out of the sand. I could not believe what I was witnessing. To make things even more rewarding, four more babies followed. They used each other's heads like a ladder to climb out of the nest. I found this quite amusing.

    I was amazed to see how strong the babies' instincts were to head straight to the sea. Some of the babies emerged with their back to the sea, but instantly turned around and headed straight to the shoreline. I followed close behind. The five babies moved quickly. They had a lot of energy for how small they were. If I took my eyes off for one minute, I would lose them. I could not help but giggle at the site of their speedy movements. I cheered, "Go baby, Go!"

    Continue reading "Enviro Internship: Lending a Hand to Sea Turtles" »

    Buy Less and Vote

    In the same way we can’t drill our way to oil independence nor can we buy our way to a sustainable future. So was the gist of recent New York Times article on Sunday July 1st. Appropriately placed in the Sunday Styles section of the Times, the article (subscription required) goes on to point out that green consumption while better is not best in combating global warming. If you buy a Prius, there is still another new vehicle on the road, albeit a less polluting one.

    But we all knew that right? Maybe not to the degree that is necessary to curb our insatiable appetite for all things green and sustainable (two words that are dangerously overused these days). Do you really need five new pairs of organic cotton jeans? One pair might suffice or better yet, dig into the back of your closet, and pull out last year’s jeans. With the world’s population growing exponentially, and the US gobbling up a lion’s share of its natural resources, we have got to consume less if we are serious about the health of the planet. Our consumption habits must change for us to truly reduce our carbon footprint and combat global warming. Buy green yes, but better yet, buy less.

    One of our grantees Center for a New American Dream, has long advocated that less is more. Check out their take on the concept of buying less.

    Continue reading "Buy Less and Vote" »

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