The Cleanest Line

Weblog for the employees, friends and customers of the outdoor clothing company Patagonia. Visit Patagonia.com to see what we do.

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    Kiteboarding for a Cause

    By Jessica Salcido

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    For the past few years, a small group of kiters here at Patagonia have participated in Kiteboarding 4 Cancer, a spectacularly beautiful kite race in Hood River, Oregon designed to raise money for the survivor-focused nonprofit, Athletes 4 Cancer.

    Cancer has impacted all of our lives—we’ve loved and cared for friends, family, co-workers and acquaintances battling the disease. We know about the treatments, the medications, the prognoses. For survivors, however, life after cancer looks quite a bit different from the lives they put on hold. When treatment concludes survivors must bravely discover their new “normal” in a world where others can’t possibly relate to their unique situations. Often, with little traditional medical support, they must navigate an entirely new physical and emotional landscape, complete with physical challenges, changes in appearance and a lingering uncertainty about the future.

    That’s where Athletes 4 Cancer (A4C) steps in. This nonprofit is dedicated to sending cancer survivors to outdoor adventure camps. More than just another cancer support group, Athletes 4 Cancer’s Camp Koru utilizes the transformational power of nature and the spirit of determination required by outdoor sports to restore and rebuild lives after cancer.

    Above: Aerial view of the colorful chaos. Hood River, Oregon. Photo: Richard Hallman

    Continue reading "Kiteboarding for a Cause" »

    Patagonia Bike to Work Week 2015 – #ridehard4adam

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    Reno D.C. Recap

    By Gavin Back

    As with most years, Patagonia celebrated a belated Bike to Work Week (B2WW) due to business conflicts. And yet again we had fantastic participation. Here in Reno, we collectively rode 4,586 miles but the crown deservedly goes to our North American retail stores who together rode 5,833 miles—with extra kudos for our Freeport store colleagues who rode a huge 1,176 miles! For every mile ridden, Patagonia donated $1 to a local cycling orientated non-profit. This year, the Reno D.C. mileage money went to the Tahoe-Pyramid Bikeway, a non-profit that is spearheading construction of a bike path along the river Truckee, starting at Lake Tahoe and finishing at Pyramid Lake.

    Upon arriving at work on the Monday of B2WW, we received the worst possible news. One of our colleagues, Adam Excell in Toronto, had been struck and killed by a driver while cycling over the weekend.

    Above: Reno coffee riders honor Adam Excell. See more photos from Patagonia employees around the world at #ridehard4adam. Photo: ©Tyler Keck

    Continue reading "Patagonia Bike to Work Week 2015 – #ridehard4adam " »

    Dirtbag Diaries Podcast: Live from 5Point Vol. 8 with Frank Sanders and Tommy Caldwell

    By Fitz & Becca Cahall

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    In our fifth annual Live from 5Point Film Festival, we interview Frank Sanders and Tommy Caldwell.

    Frank spent his youth climbing on the East coast. His path took a turn in 1972, when he hitchhiked west and saw Devil’s Tower for the first time. Now, at 63, Frank owns and guides out of Devil’s Tower Lodge. He shares the story of his journey and what it’s like having found his place.

    Over the last seven years, Tommy has spent month long chunks of time focused on climbing The Dawn Wall, the hardest big wall free climb in history. On January 14, he and his partner, Kevin Jorgenson, pulled over the top of El Capitan into a swarm of cameras and microphones. He talks to Fitz about what it’s like to end a seven-year relationship with a project and how his life has changed now that people outside the climbing world recognize him.

     


    Listen to "Live From 5Point Vol. 8" by The Dirtbag Diaries on Soundcloud.

     

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    Tommy Caldwell and Fitz Cahall chat on stage during the making of this episode. Steve's Guitars, Carbondale, Colorado. Photo: James Q Martin

     

    Visit dirtbagdiaries.com for links to past episodes, music credits and to pledge your support. You can subscribe to the podcast via iTunes, SoundCloud, Stitcher and DoggCatcher, or connect with the Dirtbag Diaries community on Facebook and Twitter. The Dirtbag Diaries is a Duct Tape Then Beer production. Graphic by Walker Cahall.

     

    Worn Wear Spring 2015 Tour – Free clothing repairs and more in 15 cities across the country [Updated]

    One of the most responsible things we can do as a company is to make high-quality stuff that lasts for years and can be repaired, so you don’t have to buy more of it. The Worn Wear® program celebrates the stories we wear and keeps your gear in action longer to take some of the pressure off the planet.

    This spring—beginning April 4th in San Francisco—our biodiesel repair truck will travel coast-to-coast doing free clothing repairs, teaching you how to fix your own gear and selling used Patagonia clothing. Bring us your tired, well-loved clothing for repair. If you don’t have any, we’ll supply it. Fix it and you can keep it. Join us for local food and drinks and celebrate the stories we wear.

    Hit the jump for the full tour schedule.

    Above: Better Than New is a short film that introduces Patagonia’s new biodiesel repair wagon and pays tribute to the customers and repair techs who have kept our gear in use for over 40 years. Patagonia’s Reno Repair Department is the largest garment repair facility in the U.S.—completing about 30,000 repairs per year. Video: Dan Malloy

    Continue reading "Worn Wear Spring 2015 Tour – Free clothing repairs and more in 15 cities across the country [Updated]" »

    In the Land of the Misty Giants – Patagonia Vancouver celebrates grand opening with ‘zine and party

    By Danielle Egge

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    Until recently, our beautiful northern neighbor has gone underserved by the company. Though we’ve fought countless environmental battles in Canada and funded projects such as Groundswell, our brand brick-and-mortar presence has been minimal at best. Gallantly, Patagonia Toronto has held down the fort for us amidst all of the tuques and the, “ehs?”

    This is why we are beside ourselves with stoke to announce that Patagonia now has a second store in Canada! The store is located in Vancouver, British Columbia and sits on the corner of West 4th and Maple, in the heart of Kitsilano, a cozy, walkable neighborhood that’s bustling with folks drinking good coffee and riding cool bikes. While the store can’t boast Cardiff’s ocean views, it is just up the hill from Vancouver’s most popular local beach.

    Continue reading "In the Land of the Misty Giants – Patagonia Vancouver celebrates grand opening with ‘zine and party" »

    Gone Marching

    By Betsy Pantazelos

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    Today did not start like most other days for the employees of Patagonia stores in New York City. We didn’t restock shelves, we didn’t organize products and we didn’t open the doors at normal hours for our customers. Instead, with the blessing of the company—and our CEO, Rose Marcario, at our side—we joined our neighbors for the People’s Climate March.

    After a gathering at the Upper West Side store with Protect Our Winters, Catskill Mountainkeeper, HeadCount, employees and supporters, we all headed for the streets to reinforce the importance of keeping the health of the environment at the forefront of world discussions instead of on the back burner. What followed was the largest rally of its kind to date.

    Above: Employees and customers assembled to march. Photo: Betsy Pantazelos

    Continue reading "Gone Marching" »

    Why I’m Joining the People’s Climate March

    By Rose Marcario, CEO, Patagonia

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    It is the work of this generation to make clear we reject the status quo—a race toward the destruction of our planet and the wild places we play in and love. We cannot sit idly by while large special interests destroy the planet for profit without regard for our children and grandchildren.

    We have to keep the pressure on. That means being loud and visible in the streets, in town halls and our capitals, and most important, in our elections—voting for candidates who understand we are facing a climate crisis. It means protecting local surf breaks, rivers, grasslands, mountains—and supporting sustainable agriculture. We have to take personal responsibility, and that means consuming less and leading simpler, more examined lives.  

    The People’s Climate March in New York City on Sunday, September 21 is a chance to make a big statement about the future of our planet. At Patagonia, we’ve decided that all four of our stores in NYC will remain closed until 3 p.m. that day so our employees will have the option to take part. And I’m looking forward to joining them.

    Continue reading "Why I’m Joining the People’s Climate March" »

    FORCE – The story of Mikey Schaefer [Update: Watch the full film]

    By Fitz Cahall


    Update 4/1/15: Previously shown at Patagonia retail stores and film festivals, we’re happy to share the full film with you online. Warning: Contains expletives.

    I’m a homebody. My friend Mikey Schaefer is not. I made a conscious choice to develop a lifelong relationship with my local ranges and the urban environment right out my front door. A climber and photographer by trade, Mikey travels the world and he, much like I did, found a landscape that left its mark on him. It was 15,000 miles away, but, hey, when a place speaks to you, you listen.

    “Patagonia chose me, as much as I chose Patagonia,” Mikey will tell you if you ask. I’d say the same thing about the Sierra and the Cascades.

    Continue reading "FORCE – The story of Mikey Schaefer [Update: Watch the full film]" »

    Stepping from Sand to Pavement – San Sebastián Surfilm Festibal 2014

    By Tom Doidge-Harrison

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    Travel in all its various guises is at the heart of surfing, so it was appropriate that there was a little of it involved for most of the people—Patagonia or otherwise—at this year’s Surfilm Festibal in San Sebastián, Spain.

    They say that change is good and that exploring new places nourishes the soul, but Nora, my three-year-old daughter wasn’t letting on if it did. Changing time zones with a small child is a test of a parent’s reserves of patience. From her perspective, though, once we were in country and with day time operations revolving around Patagonia’s San Sebastián surf store—a casual glance away from the acres of white sand that make up La Playa de Zuriola—she’d died and gone to bucket and spade excavation heaven. Happy child, happy parents, happy days.

    [Above: The author chats with Otto Flores after a morning surf, just out the door from Patagonia San Sebastián. Later, customers were invited to make their own handplanes with the tools in the foreground. Photo: Mat. Turries / www.nordicsurfersmag.se]

    Continue reading "Stepping from Sand to Pavement – San Sebastián Surfilm Festibal 2014" »

    Dirtbag Diaries Podcast: Live From 5Point, Vol. 7

    By Fitz & Becca Cahall

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    A month ago, we headed south for our annual pilgrimage to the 5Point Film Festival and our live Dirtbag Diaries. Today, we share stories from two women, from two different generations who share a love for rivers. In 2013, Amber Valenti had the opportunity to paddle one of the last great free-flowing rivers in the world—The Amur River. Amber, along with three other women paddlers, documented the river from its remote headwaters in Mongolia to the wide-ribboned channels in Russia. Amber wrote and produced the film, Nobody's River, filled with hilarious antics and the soulful exploration of a new place and oneself.

    Our next guest, Katie Lee (featured in DamNation), was a force to have on stage. Feisty, poignant and ready to tell you what she thinks—Katie is not your typical nonagenarian. Katie started her career as an actress in Hollywood, but soon left it behind after taking her first trip down the Grand Canyon. But it was Glen Canyon that she fell in love with. When it was flooded in 1963, Katie used her voice to write songs and books about the river and the west. And she's still using her voice as an activist for the environment.

    Warning: This episode contains strong language.


    Listen to "Live From 5Point, Vol. 7" by The Dirtbag Diaries on Soundcloud.


    Visit dirtbagdiaries.com for links to past episodes, featured music and to pledge your support. You can subscribe to the podcast via iTunes, RSS, SoundCloud and Stitcher, or connect with the Dirtbag Diaries community on Facebook and Twitter. The Dirtbag Diaries is a Duct Tape Then Beer production.

    [Graphic by Walker Cahall]

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